Cinemark Mentioned You Determine What’s a Popcorn Bucket, Ya Freaks

The previous few years have seen a number of large blockbusters get tie-in popcorn buckets to attract audiences to theaters. Some have looked good, others have been more sexual than you (or the theater chains) would assume, however they’re apparently doing their job, as a result of Cinemark’s going to let theatergoers use no matter they’ve bought as a bucket.

Sunday, January 19 might be Nationwide Popcorn Day, and the theater chain is marking the event with its first-ever “Bring Your Own Bucket” day. So long as the container is clear and never over 400 ounces, you will get an XL-size popcorn for $5 in any respect Cinemark places. That very same day, it’s providing a ten% low cost for all on-line present playing cards, and anybody who follows the chain’s Instagram can enter a contest to win a free giant popcorn by tagging three mates within the feedback.

“Nationwide Popcorn Day is without doubt one of the finest days of the 12 months at Cinemark, and for popcorn lovers in all places,” stated Cinemark’s meals SVP David Haywood. “It’s at all times been the star of movie show concessions, although popcorn vessels have change into an award-worthy supporting actor. We’re excited for everybody to get artistic with this marketing campaign and exhibit their alternative of container whereas having fun with the enduring snack alongside an amazing movie.”

Cinemark would very very like this to be a factor it could possibly do yearly, because it’s additionally encouraging individuals to share their buckets on BYOB day, and highlighted a number of releases that’ll be taking part in in theaters that weekend, together with Universal’s Wolf Man. If you end up with no appropriate popcorn bucket on January 19, the chain’s additionally “helpfully” identified the buckets it’s promoting over on its store.

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